The Core Value of Family–Application for Brands
After the initial shock of a national lockdown, and after getting used to spending way more time with each other, many families began to think about the place where they lived—their house. The post The...
View ArticleHow Great Jones Cookware Rebranded the Old American Dream for the New...
Great Jones Cookware have taken great care to understand and appeal to the core values of their audience and market to them where they live. The post How Great Jones Cookware Rebranded the Old American...
View ArticleProtected: Well Preserved: Ball Mason Jar
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View ArticleThe Core Value of Community
Introducing the second Core Value for the New American Middle super consumer group: Community. The post The Core Value of Community appeared first on Britton Marketing & Design Group.
View ArticleProtected: Community 2.0: New American Middle Core 4 Value Number Three
There is no excerpt because this is a protected post. The post Protected: Community 2.0: New American Middle Core 4 Value Number Three appeared first on Britton Marketing & Design Group.
View ArticleAssembling an Online Brand That Offers Value … and Values.
Burrow Furniture: Creating Values-Driven Furniture for the New American Middle The post Assembling an Online Brand That Offers Value … and Values. appeared first on Britton Marketing & Design Group.
View ArticleProtected: At Home in My Community
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View ArticleThe Search for Higher Meaning and Purpose
The New American Middle believes in something bigger than themselves. They may or may not consider themselves religious, but they have a belief in an overarching something. The post The Search for...
View ArticleProtected: The New American Middle—the Core Value of Faith and Spirituality...
There is no excerpt because this is a protected post. The post Protected: The New American Middle—the Core Value of Faith and Spirituality The Search for Higher Meaning and Purpose appeared first on...
View ArticleProtected: Applying the Value of Faith in Brand Expression
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